Content marketing is fast becoming one of the biggest forms of marketing for a lot of businesses and voucher codes can help to measure its impact. Content comes in all shapes and sizes, but while you may notice an increase in sales or traffic after a piece of content was posted, how can you be sure that it, specifically, was the cause? The answer is voucher codes.
Encourage Customer Engagement
Ideal pieces of content are able to encourage customer engagement and the best form of customer engagement (for businesses) is when they make a purchase. To help encourage purchases from customers who are engaging with your content, try including promo codes. For example, if you sponsored a YouTuber to mention or endorse your business, then you could give them a voucher code to include in the video. If that’s the only place that the code was made available, the number …Read More »